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Reply to every Google review the way you would. Just faster.

RepliFast writes each reply in your voice, posts it to Google and keeps up with new reviews by itself. It also answers the old reviews nobody got around to. 1 and 2 star reviews always wait for you.

  • From $12/mo billed yearly
  • No credit card
  • Approved for the Google Business Profile API
  • Cancel anytime
Built by Kevin Hofmann so every reply sounds like your team, not a bot

Juniper & Tide

Sam T.

a month ago

Lovely vibe and friendly staff. Menu said $5.80 for a large flat white, the till said $6.80, apparently the printed menu is old. Also asked to drink in and got a takeaway cup. Coffee was good though.

Response from the owner

● Posted
A 2 star review is waiting for your OKHeld for you

Example places, for illustration. Real replies from Jah Shaka Surf Shop are further down.

Real replies, live on Google

236 replies posted for Jah Shaka so far, including reviews from 2022 that never had one.

Jah Shaka Surf Shop

Lagos, Portugal

Sol N.

4 months ago

Hice una compra en la tienda, fui atendida por Gabriel, Emi! Muy simpáticos, muchas gracias!

Response from the owner3 months ago

Qué bueno que pasaste por la tienda y que Gabriel y Emi te atendieran bien. Gracias por dejarnos tu comentario, Sol.

Tracy P.

4 months ago

Felt at home right away. Helped us find the best surfing spot for the day’s weather!

Response from the owner4 months ago

Helping you find the right surfing spot for the day's weather is exactly what we aim for at Jah Shaka.

Fabricia A.

3 months ago

The staff is super friendly, and the surfboards and wetsuits are nicee. Thanks🏄‍♀️

Response from the owner3 months ago

Nice to hear the surfboards and wetsuits felt good, and I'm happy the staff looked after you. Thanks for coming in, Fabricia.

Too busy to reply to every review?

Four jobs RepliFast takes off your plate. Click through, or let it play.

Review inbox · Manage & respond

Reviews

5/5
TR
Tommy R.·Aug 8, 2026

Bought my first surfboard here. They went to the stock room to find the right bag for it too.

Your ReplyApproved

Worth the extra look, Tommy. Have fun with the new board.

Real app screens, sample reviews.

Reviews waiting for daysDraft ready in minutes

Every Google review gets a reply, already written

RepliFast picks up each new review within minutes and drafts a reply in your voice, so it is waiting for you instead of sitting on your to-do list.

  • New reviews show up within minutes
  • Change a word, or post it as is
  • One click and it is live on Google

~10 min

from a new review on Google to a draft waiting for you

Pro and the free trial draft every new review on their own. On Starter, each draft is one click away.

Start free trial

14 days of Pro, no credit card.

Why the replies matter

of consumers read reviews before choosing a local business

say they are likely to use a business that responds to all of its reviews

only trust reviews from the last three months, so staying current matters

Source: BrightLocal Local Consumer Review Survey 2026

Kevin Hofmann, founder of RepliFast

I built RepliFast for the surf shop I work with in Lagos. They had more than 2,000 Google reviews and almost none had an answer, so I wrote something that answers them the way the team would. It runs on its own now, and anything that needs a person still waits for one.

Kevin Hofmann, founder · Read the story · LinkedIn

In their own words

Three businesses on RepliFast. Every name links to the business on Google Maps.

“We have more than 2k reviews, and during touristic season, we are flooded with new ones. Too many for our staff to handle additionally. But now with RepliFast, we can focus on our customers while it handles the replies.”
Jah Shaka Surf Shop ★★★★★
“Using RepliFast has made it so much easier for us to keep up with our Google reviews. Customers see that we care about them. And we save so much time that we can use to help our customers directly.”
Quiksilver & Roxy Shop ★★★★★
“As a small handymen business, I rely on online reputation. I already have a lot of work and admin to do, so I can't spend much time on Google reviews. RepliFast helps me maintain great customer relationships while saving me time.”
Müller Installateur ★★★★★

What makes RepliFast different

Most review tools have AI now. These are the parts built so every reply sounds like you, and nothing goes out that should have waited for you.

Asks before it guesses

When a critical review names a staff member, describes an incident, or mentions a detail only you would know, RepliFast pauses that reply and asks you for one line instead of guessing.

Replies in 50+ languages

RepliFast answers each review in the language it was written in, detected on its own. A German review gets a German reply.

Starts from your own website

RepliFast reads your website and drafts a starting voice you confirm in one click. Already replied to five or more reviews yourself? It can learn from those too.

Your rules in every reply

Lock how names and products are spelled, add house rules, and choose formal or informal: Sie or du, vous or tu.

Every location, one login

Each location gets its own voice, rules and autopilot settings, all from one account. Extra locations cost less than the first.

An official Google connection

RepliFast is approved for the Google Business Profile API. Replies post through Google's own API, your Google access is stored encrypted, and you can disconnect anytime.

Approved for the GBP API Encrypted accessDisconnect anytimeAvailable in ChatGPT

How it works

About 5 minutes, once. After that it runs by itself.

  1. 01

    Connect your Google Business Profile

    3 clicks

    Sign in with Google and allow access. Your reviews come in by themselves, up to four years back.

  2. 02

    Check the voice it drafted

    1 click

    RepliFast reads your website and shows how your replies would sound, with an example. Say it sounds right, or adjust it.

  3. 03

    Post your first reply

    1 click

    Your first draft is already waiting in the inbox. Change a word if you like, post it, and it is live on Google a moment later.

  4. 04

    Turn on autopilot

    2 clicks

    From then on, replies to 4 and 5 star reviews post by themselves. Anything with 1 to 3 stars is drafted and waits for your OK. Autopilot comes with Pro and the free trial.

Connect Google Business Profile

We need this to find your reviews. We never post anything without your approval.

Click to connect your profile

Sign in with the Google Account that manages this Business Profile.

Verified connection with Google

Nothing posts to Google until you approve it.

Every new review gets a draft about 10 minutes after it lands on Google, and a daily check catches anything missed.

Pick how much you hand off

Every account starts with a free 14-day Pro trial, no credit card, and annual billing is discounted.

Locations
1

Pro

Autopilot included

Replies post by themselves. Low ratings wait for you.

$19/mo

Billed $228 a year, save 35%. $29 if paid monthly.

USD, plus VAT or sales tax where applicable

What's included
  • Unlimited AI replies, no monthly cap
  • Autopilot: replies post automatically within minutes of a new review
  • Star-rating rules: auto-post 4 and 5 star replies, hold 1 to 3 stars for your review
  • Weekly insights: recurring complaints, praise, and what to fix next
  • Priority support when something needs a human
Start free trial

14 days of Pro free. No credit card.

Starter

A draft for every review. You post each one.

$12/mo

Billed $144 a year, save 20%. $15 if paid monthly.

USD, plus VAT or sales tax where applicable

What's included
  • Up to 200 AI replies per month, ready in seconds
  • New reviews appear in your dashboard within minutes
  • Fine-tune your brand tone, signature, and house rules
  • Sync your entire review history on connect
  • You approve every reply before it posts
Start free trial

14 days of Pro free. No credit card.

Free

$0. 5 AI replies a month for 1 location, you post each one.

Start free

Several locations? From the 6th, each extra location costs $5 a month on Pro, from the 16th $3. Prices for 1 to 30 locations

Frequently asked questions

Contact us if you have any more questions.

What is RepliFast?

RepliFast is an AI-powered tool that helps small businesses reply to their Google reviews automatically. It writes responses in your own tone of voice, saves you hours of work, and makes sure you never miss a review.

What is the review agent in RepliFast?

Your review agent is the AI layer inside RepliFast that manages a Google Business Profile the way a trusted manager would. It drafts a reply to every Google review in the owner's voice, posts the easy ones under owner-set star-rating rules, holds anything sensitive for approval, and reports each day on what it did. It is clearly labeled as AI, never chats, and never acts outside its rules.

Is there a free trial?

Yes. Every account starts with a free Pro trial that lasts 14 days or 15 posted replies, whichever comes first. No credit card required. You get full Pro access during the trial, including daily auto-sync, autopilot for 4 and 5 star replies, and AI insights. Switch on autopilot from the welcome flow and RepliFast starts replying to your Google reviews automatically. See the full breakdown on the pricing page.

How long does it take to set up RepliFast?

Most businesses are up and running in under 5 minutes. Here's the process: (1) Create your account, (2) Connect your Google Business Profile with one click (OAuth), (3) Set your brand voice preferences (takes about 2 minutes), (4) Choose your posting mode (manual or auto-post rules). That's it. Your first reviews will sync automatically, and you can start generating replies immediately. No training sessions, no implementation consultants, no weeks of setup.

What are the requirements to use RepliFast?

You need to have a valid Google Business Profile (your business listed on Google Maps). You must be the owner or an authorized manager of the listing in order to connect it with RepliFast.

Who is RepliFast best for?

RepliFast is designed for small and mid-sized businesses that are busy and cannot dedicate extra time to replying to reviews. Whether replies have been neglected in the past or you simply don’t want to spend hours every month on this task, RepliFast keeps you consistent without the added workload.

How does RepliFast save me time?

Instead of manually writing replies, RepliFast automatically drafts and sends professional responses for you. What normally takes hours each month can now be handled in minutes, or even fully automated if you want.

Why should I reply to reviews at all?

Because it matters. Customers are far more likely to choose a business that responds to feedback. A quick, professional reply shows you care and builds trust, while silence can make your business look disengaged. Besides that, Google rewards active profiles and consistent replies can improve your local SEO and help you show up higher in search results.

More questions answered in the help center

Get found on Google. Get chosen by customers.

The Visibility Pack keeps your Google Business Profile active with posts drafted from your real reviews and website. Nothing goes live without your approval.

  • Google Posts on a schedule you set
  • Your services stay current
  • Every post checked against Google policy before it goes live
See the Visibility Pack

Curious where you stand? Score your Google Business Profile free, no account needed.

Bean & Bar Coffee

Open now·Updated today

New post2 days ago

Fresh single-origin beans just landed. Pour-overs on all weekend.

Dine-inTakeawayFree Wi-FiServices current
what customers compare in Maps
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4.9·412 reviews

You
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4.6·188 reviews

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4.5·96 reviews

Customers compare profiles side by side. Recent posts and current services show yours is looked after.

Ready to get your reviews off your plate?

Try Pro free for 14 days with no credit card: connect your profile, import your last four years of Google reviews, and post your first reply in minutes.

You decide what posts: approve each reply, or let autopilot handle your 4 and 5 star ones. Disconnect anytime.